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Wednesday, 10 October 2007

How Click Popularity improve rankings.

Let me say in this posting how click popularity plays a role in improving your website rankings in various Search engines. Popularity check differs from one search engine to another. Each search will have their own algorithm; depending on this they will rank your site.

Click Popularity refers to the ranking links by the number of clicks it receives. Don’t confuse click popularity with link popularity. Link popularity refers to the number of links and quality of links pointing back to the website. One such Search engine which uses click popularity is Yahoo Directory, which takes click popularity into account to determine the rankings of its most popular listings in each of its directory.

You can also improve your click popularity by using good title and description for your website. To determine if a search engine or any web directory tracks click through popularity, have a look at the link of an outgoing URL, If in case the link URL starts with search engines own site address, it is a clear indication that search engine is monitoring the click through popularity.

In my opinion, I believe that eventually all search engine will be using click through popularity. Be aware that click popularity is not only the part of link analysis systems, the quality of links are also taken into consideration. On the whole click popularity is definitely something you should be aware of.


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